Evaluate advertising in the context of the store.
I developed communication and a Meta sales campaign for AromaLAB using catalogue and static creative. Advertising analysis was complemented by Clarity user behaviour and WooCommerce order data.
Project scope
- 01
Brand communication
Develop copy and headlines suited to products, educational materials and social formats.
- 02
Catalogue & creative variations
Prepare a purchase campaign with a blend catalogue and static messaging variations.
- 03
Three-source analysis
Compare Meta Ads signals, Clarity sessions and WooCommerce online orders.
- 04
Purchase event audit
Review Purchase configuration, parameters and how orders are recorded, then recommend further tests.
A launched campaign with several creative directions, supported by measurement and behaviour analysis to inform further advertising and store decisions.
Meta Ads expert · Fukuoka, Japan
Related areas of support